The Makaton Charity提供深入的Makaton培训，遍布全球学习者。他们拥有超过1,100名学员，40名志愿者和20岁员工。他们的目标是什么？为了给予学习或沟通的人们困难，他们需要理解的工具和资源并理解。yabo亚搏手机版最新版本
关于
The Makaton Charity pivoted into the digital space within just five months. Discover how Asset Bank enabled them to increase members and bring the power of Makaton to a wider audience.
德国法国塞浦路斯| | |直布罗陀| Greece | India | Japan | Kuwait and the Gulf Region | New Zealand | Pakistan | Poland | South Africa | Switzerland
Reaching a wider audience
30,000名和上升的成员显着增加
One central hubs for members and students
The Asset Bank Hub hosts over 65,000 assets, with over 250,000 asset downloads in 2021
Recognition across the industry
Makaton慈善机构的数字转型赢得了2021年的IMIS Great Fires奖
介绍
Makaton是一种沟通方法，由标志，符号和言论组成，使人们融入沟通困难以与世界进行沟通和联系。
Makaton is based around signs from British Sign Language, with over 1,500 different concepts and 10,000 users accessing their platform. This has led to half a million individuals learning how to use Makaton.
In addition to children and adults with communication and learning difficulties, Makaton is also used by teachers, health professionals and public service bodies. In this case study, we’ll explore how Makaton is now increasingly being used by the general public to aid communication - all through the help of a digital transformation.
The marketing team needed a way to quickly resize images for social media
学习者需要一个空间来搜索标志和符号，以及在线观看视频。
We were able to help them onboard all of their current members and tutors, set permissions and give admins the freedom they needed over the system.
“用户与我们的水坝平台上的船上并不难;一个集体反应是：”这是一个很好的解决方案“！
“船上的团队很棒。没有问题他们无法解决。我们在他们提供的支持方面给了他们11/10。“
解决方案
Enabling users to access content, wherever and whenever they need it
确保成功发布的最重要的事情之一是在船上和配置对话期间获得各种用户。
资产银行played a key part in helping The Makaton Charity offer a subscription model to its members. This was achieved by integrating Asset Bank with iMIS, the Membership Management Software utilised by Makaton. This system is built for non-profits and membership associations and gives them a 360° view of their members, allowing them to control sign-ups and manage subscriptions.
这意味着，除了在缩放和面对面提供内部培训之外，学习者现在可以在线和随时随地访问所有内容。 The Makaton Charity offer a freemium access model, with Users able to opt for the access package that best fits with their needs. The Makaton Charity’s Tutor network also benefit from the individual user uploader. This means they can upload their own content and share with fellow tutors as well as the wider community.
What’s more, social media sharing is now super-efficient because users can convert images at download according to the requirements of the platform. Spreading the word about Makaton couldn’t be easier.
THE RESULTS
A significant increase of 30,000 new Makaton members. They now have 60,000 and rising
Makaton慈善机构需要五个月的时间，以资产银行推出全新的数字枢纽。
Since launching in August, they've seen a member increase of 30,000. They now have 60,000 people using their platform and are expected to reach 80,000 by the end of August 2021.
集线器主持超过65,000多个资产，今年有超过250,000个资产下载。
Makaton Charity’s hard work has not gone unnoticed. Their digital transformation earned them theIMIS伟大的事情奖励2021年。而且，由于在大流行的开始时失去了95％的收入，他们已经设法获得了90％的回归。
Next Steps
The Makaton Charity are now looking to expand their Asset Bank, aka The Hub, to their member countries including France, Canada, South Africa and Kuwait.
Since going digital, they’ve invested £70,000 in digital marketing. This is not only fantastic news for their teams, but will help them move further along in their mission to spread the word about Makaton and provide even more people with the skills they need to understand and be understood.
-1.png?width=1440&name=Untitled%20design%20(18)-1.png "The Makaton Charity Asset Bank")
